Gaming Innovation Group (GiG) introduced Tuesday it has signed an settlement with Cyprus-based associates program Rainmaker for the supply of its automated advertising compliance software, GiG Comply.
GiG’s self-service advertising compliance answer may be tailor-made to cowl market-specific laws and promoting requirements, permitting operators to make sure that associates are aligned with their model and accountable gaming necessities.
GiG Comply will enable Rainmaker to arrange bespoke standards and guidelines parameters to scan and verify hundreds of net pages for content material together with iGaming code purple phrases, hyperlinks, and regulatory necessities. thus, GiG’s compliance know-how will assist to make sure that Rainmaker stays accountable for its advertising campaigns, permitting them to maintain a step forward of any potential breaches.
Jonas Warrer, CMO and MD of GiG Media, mentioned: “We’re excited to have added Rainmaker to our rising checklist of companions for GiG Comply and sit up for supporting them with their advertising compliance technique. Our automated advertising and compliance know-how will assist Rainmaker to strengthen its affiliate marketing online compliance whereas guaranteeing that they continue to be accountable for all its affiliate marketing online, and adjust to accountable gaming circumstances.”
Nataliia at Rainmaker added: “Compliance is one in all our high priorities on the subject of promoting our manufacturers and we’re acutely aware of the good effort we must always dedicate to it. We’re completely happy to have present in GiG Comply a strategic accomplice to help us on this essential a part of the enterprise as we belief that the expertise and experience they’ve acquired within the iGaming business might be extremely helpful. We’re wanting ahead to profiting from the software and all of the options out there.”