India’s multilingual micro-blogging platform, Koo has emerged because the world’s second-largest micro-blogging platform, with a big improve in customers, time spent and person engagement, the corporate has claimed. Launched in March 2020, the platform lately clocked 50 million downloads and has seen an upward trajectory when it comes to development.
Koo is an Indian microblog competing with different world platforms akin to Twitter, Gettr, Fact Social, Mastodon, Parler and stands second (after Twitter) when it comes to person downloads, the corporate claimed.
At present, Koo is accessible in 10 languages and has customers from over 100countries, together with the US, the UK, Singapore, Canada, Nigeria, UAE, Algeria, Nepal, Iran and India. For the reason that launch, Koo has granted over 7,500 yellow ticks of eminence and a lakh of inexperienced self-verification ticks to extend transparency and credibility on the platform.
“We’re overwhelmed by the response we’ve got acquired from our customers and are joyful to share that in the present day, we’re the second largest microblog on this planet inside simply 2.5 years of our existence. For the reason that launch, our customers have believed in us. Not solely have they given us the chance to develop and drive digital expression in regional languages, however have grown with us by participating in significant conversations on the platform. That is true empowerment for the widespread citizen. We’ll proceed to put money into our product with a user-first mindset and additional drive digital independence for customers in India and internationally. Until now we’ve got been obtainable in lots of nations, however now we’re joyful to ask a bigger world viewers to our platform and revel in a extra immersive expertise,” Aprameya Radhakrishna, CEO and Co-founder, Koo, stated in a press release.
Mayank Bidawatka, Co-founder, Koo, stated: “At this time, Koo is the second largest micro-blog on this planet. Given the modifications taking place within the micro-blogging panorama globally, we wish to increase our wings to geographies the place basic rights are being charged for. We consider that such basic instruments on the web mustn’t come at a price. Connecting and speaking with one another in a safe method or proving your identification is a basic proper. Koo has at all times offered a free yellow eminence tick to eminent personalities, and a easy self-verification device to each citizen and can proceed to take action. We’re very enthusiastic about inviting a bigger world viewers to this proudly ‘Made in India’ product.”
Being an inclusive platform that’s constructed round a language-first method, Koo’s mission is to attach like-minded customers within the language of their alternative. Options like Multi-Language Kooing (MLK), language keyboard, subjects in 10 languages, language translations, edit performance, a number of profile photos and voluntary self-verification make the platform distinctive and supply its customers freedom to have interaction in significant conversations. Within the close to future, the platform goals to additional announce product options as a part of its steady effort to boost the person expertise.